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Coupon Abbreviations
  • SC = Store Coupon
  • MC = Manufacturer Coupon
  • SS = Smart Source
  • RP = Red Plum
  • PG = Proctor and Gamble
Coupon Terms
  • WYB = When You Buy
  • B1G1 = Buy One Get One Free
  • .75/1 = 75 cents off one item
  • .75/3 = 75 cents off three items
  • EXP = Expiration Date

Going Nuts? I can help you understand coupon terms and abbreviations

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Publix CouponsI knew this day would come! According to an article in the Tampa Tribune: The day has come that Publix is testing Electronic Coupons.

For years Publix has never wanted to have a store card.  Because most electronic offers are loaded straight to a persons store loyalty card, this has held Publix back from entering the electronic age.  Other competitors such as Kroger have used electronic coupons for 3 years or more.  Publix still isn’t moving towards a card, they are trying a different way to run these coupons.

In Tampa, FL, Publix is “quietly” testing a new digital coupon initiative in select stores.  With this new test you go to SmartSource.com or Publix.com, log in with a new Publix ID/ membership code, then load coupons to your account. When you get to the checkout, you enter your phone number in the credit card swipe terminal, and the discounts will be applied.

There are still a lot of questions surrounding the issue, especially when it comes to stacking the eCoupons with paper coupons.  It will be interesting to see where Publix goes with this and the rules they set up.

If Publix started using a electronic savings in your area, would you use it?

Thanks Sarah for the heads up on this exciting test run!

    • Hairxpert4

      absolutely!!

    • kristi .

      More than likely, yes.  I think how often may depend on the rules, though.  I don’t use a number of Kroger eCoupons because they don’t double, for example.

    • Brielle6

      The biggest problem i have with eCoupons on store cards is the store will not double the couple, at least not in the stores here in Nashville. For example, Kroger will double up to 50 cents if you have a paper coupon, but if it is on the Kroger card they will only do the flat 50 cents. Our Publix will also double up to 50 cents. I hope that does not end up going away

      • Caralvelez

        We don’t have that issue here in Florida..they don’t double coupons here! The only doubling that I have gotten is from Kmart. And they only double up to $.99. And I haven’t seen that in over a year!

    • Christa

      Do the Q’s apply to only one item if you purchase more than one or is it applied to each item?  That would be the drawback that I see from eQ’s

    • Sara

      I would definitely use them if they are store coupons. My store doesn’t seem to get many of the booklets. I wouldn’t be worried about doubling since my Publix doesn’t double store coupons anyways. 

      • mommyof1

         i get what your saying – my mom lives in florida and we have a home there also.. but man, i hate grocery shopping when we visit as they dont double coupons!! here in ga, publix doubles, i would HATE to lose that. I wish Publix would start doubling in FL instead of using the ecard! why not test trial that! =)  I think many more folks would start shopping there.

    • WatchingTheTrainWreck

      I would totally use them.  I was a Publix shopper for 10 years in Florida.  Now they are coming to my SC town and I’m excited.  However, the stores I usually shop at have e-coupons and a better coupon policy.  Publix needs to catch up if they want a lot of my business once they open.

    • Yes!  As much as I shop there, I’d have both cell numbers and my home phone on separate accounts! 

    • Kyra

      i would love if Publix did this…..where i live now in Charleston, SC…i shop at Publix and Bi-LO…bi-lo uses the ecoupons with the card and they allow you to use the ecoupon, they double your manufacturer coupon up to .60cents and they use a store coupon if you have one on that one item…plus you earn points for your gas.  i hope publix goes to some sort of program like this.

      • Hbreen1227

        I’m in Goose Creek and I rarely shop at Publix since they changed their coupon policy and Bi-Lo (which is less that a block from our Publix) updated theirs – I can use Target Qs at Bi-Lo but not at Publix AND I get fuel perks at Bi-Lo.  I go to Publix for the coupon books and to pick up 1 – 2 items a week when they have good sales, but that’s about it now.  When I first started using Qs about a year ago, Publix was my store, but now, not so much.

    • Robin

      I would only  use them if they will stack. If not, I’ll shop somewhere else or not use their card.

    • Blesstheworld

      I would definitely use them! They need to move in to the electronic age.

    • Hollinger Robbs

      But if they go electronic I can’t use their coupons at Bi-lo :(

      • ME

         My thoughts exactly   :(

    • guest

      No way! It is refreshing to have at least one store on my errand list that I don’t have to fumble for a card just to shop or enter all of my personal info !

      • Guest

        My thoughts exactly!! This what seperates Publix from everyone else!

    • Renda

      I depends. I rarely use eCoupons on my Kroger card unless it’s $.50+ or there’s not a paper coupon for the item. I like coupon doubling if it saves me more, and Kroger won’t double eCoupons; so, paper is the preferred method for couponing for me.

    • Guest

      We are getting our 1st Publix in the area later this year so I’ve been trying to gage what their policies are compared to our current grocery stores. In this market they are competing with Harris Teeter, Bi-Lo, and Lowes Foods that all double up to .99 and currently all have ecoupons plus Food Lion (Yuk!), Target, Walmart and Aldi. Most allow stacking, using paper coupons and ecoupons for the same item so hopefully if Publix does ecoupons they will would do the same. If they don’t do stacking I’d probably stick to my paper coupons. I wonder if they will limit the phone number to one per household as others do with their loyality cards. I would like to see all stores expand their ecoupons to beyond a limit of one to apply for as many of the item as you buy especially since they are currently not doubling the ecoupons. However as this move to more and more ecoupons plays out I hope we don’t lose coupon doubling, tripling, SuperDoubling, and stacking as I’ve become use to all of these in order to keep my budget in check. I doubt they will lower prices across the board if they do away with some of these practices.

    • Kking95

      Anyone know which Tampa stores?

    • Kathyneff

      if you could still use the various coupons (Publix, Target and Mfg) I would…….. 

    • Konnie

      As long as I could still use competitor coupons and stack manufacturer coupons, I would do it in a heartbeat!  I would love eCoupons – better for the environment and more organization for me!

    • Ps0303

      Not a good idea.  What if you load them and get to the store and you login and the coupons aren’t there do to a system issue? Allowing someone or something to keep your coupons is a nice idea but their are disadvantages especially in the electronic age.  Plus now they are also keeping track of your spending habits.  More big brother!

    • Konnie

      By the way, any idea on which Publixes are doing this?  My brother and sister-in-law live over there and I’m often over visiting – it would be nice to give it a try. :-)

    • rs

      NO!  I like Publix just the way they are.  Don’t do it!!!!

    • Couponeagle11

      Please dont do this I have been extremely successful with publix and there deals I know this is environmental friendly and Im green but I dont like this at all…….sighhhh

    • Ashley

      I could see people attempting to abuse this. Like already have an ecoupon for the item and then attempt to hand a paper manu q for the same item.

    • jessica

      i already forget to give my upromise card not this too

    • Charlesandcindy

      I HATE Kroger’s system….it’s never right. The uploaded coupon always goes first, you can’t chose which coupon you want to use.  It’s a mess….

      • Tcstafford

        We don’t have a Kroger here.  Maybe I’m misunderstanding how this works…

    • Karen in FL

      I don’t think Publix is ready for this.  I have enough trouble going through the line with their cashiers that don’t understand their current coupon policy and I have to explain it to them.  Heck, they don’t even train their baggers correctly.  I still get my dryer sheets with my milk and lettuce.  Don’t get me wrong, I like Publix’s products and deals but checking out can be a disaster even when you follow their policy to the letter. 
      I also agree with Ashley when she said she could see people trying to abuse it. 

      • alison v.

        one time i splurged for deli cheese on sale and the bagger put it in the bottom of a bag with heavy stuff.  it was more like shredded cheese than sliced when i got home!  they put all the heavy stuff together instead of spreading it out between bags.  but at least the cashiers at mine seem to know what’s up. 

    • sue

      I don’t like ecoupons. It’s great that I don’t have to print or clip coupons but I can never remember what are on my card so i miss out on a lot. In addition, my paper coupon is sometimes higher in value than my ecoupon but the ecoupon takes precedence. I don’t like that. BUT if PUBLIX is thinking of only doing store coupons, I will be happy. Can these coupons double though?

    • Lori M

       I tried the eCoupon approach at Krogers and was very unhappy with it.  I wasn’t sure what coupons would actually get deducted, and my eCoupons would disappear.  I would not use eCoupons at Publix.

    • jodispink

      Thats the very reason my family rarely shops at Kroger and I hate ecoupons.  Sometimes they take days too load even though they show they are in your cart.   I prefer paper as it lets you know what you have.  Really hard to follow discounts on a computer screen as you check out

    • lover of christ

      Two words: HELL NO!!!!!!!!

    • AP

      No.  I rarely use Kroger b/c it’s so complicated with Q’s not showing, or having to remember what’s loaded on the card (I probably waste more paper on printing the coupon listing each time I load a new one than the coupons themselves).  One suggestion might be for them to be store coupons that expire at the end of each month, or all expire the same date.

    • AP

      No.  I rarely use Kroger b/c it’s so complicated with Q’s not showing, or having to remember what’s loaded on the card (I probably waste more paper on printing the coupon listing each time I load a new one than the coupons themselves).  One suggestion might be for them to be store coupons that expire at the end of each month, or all expire the same date.

    • Save1moredollar

      My gut reaction is “Definitely Not”. 

    • Shaunascoupons

      I dont like to mess with e coupons. I cant remember what is on my card and then you can only get one and if you have a paper coupon that is higher, tough luck and so on. I love publix because they make it simple, I really hope this change doesn’t spread.

    • cindharb

      No, for all of the reasons stated below.  I equate ecoupons to the earthquake that sets off a tsunami that washes away the benefits of couponing as we know it.  Extremely minimal benefit to the customer, ultimate price control to the mfr and retailer.

    • mommyof1

      I agree with most everyone. I hardly bother with the ecoupons at kroger, even though we do shop there. Why? because there have been several times in the past that my coupons don’t even come off and I never seem to catch it, or if I do, how am I suppose to convince them that it is on my card?  I like the Kroger card only for the instant savings that the price tag shows. I also think that it would eliminate the use of 1 store/1 manufacturer coupon as well, wouldnt it?!  i don’t think this is a good idea and I hope the test area doesn’t do well. Sorry Publix – but we love shopping there because of coupon ease!

    • mommyof1

      I agree with most everyone. I hardly bother with the ecoupons at kroger, even though we do shop there. Why? because there have been several times in the past that my coupons don’t even come off and I never seem to catch it, or if I do, how am I suppose to convince them that it is on my card?  I like the Kroger card only for the instant savings that the price tag shows. I also think that it would eliminate the use of 1 store/1 manufacturer coupon as well, wouldnt it?!  i don’t think this is a good idea and I hope the test area doesn’t do well. Sorry Publix – but we love shopping there because of coupon ease!

    • Brooke

      I would try it! Just please don’t limit it to home phone numbers. We don’t have a home phone and it bothers me that I can’t get on some companies (such as Bath and Body Works) mailing lists because we don’t have a home phone.

      • Tcstafford

        I’m on BBW and don’t have a home phone…I would call and ask them!

      • mommyof1

         we got on their mailing list by email address. they asked me at the register.

      • Ps0303

         Just give them your cell phone number as your home phone! They can’t tell the difference. Now if you don’t have either, well…..

    • Yimeius

      I don’t like the idea. It like tracking what you buy and who you are. Screw the ecoupon!!!!

      • Casey

        if you use printable coupons, they already are.

        • Tcstafford

          Very true!

        • Michelle

           Not if you pay in cash…

    • Beth

      I might use them.  I use some a Kroger but not a lot.  Like others have said I forget what coupons I have on my card.  I used them more when you could stack them.  Now I don’t use them much because the paper/printable ones usually double and give more savings. I’ve found that with Kroger most of their ecoupons, shortcuts, & cellfire are for processed food. I hope Publix will include ecoupons for some non processed foods.

      • Guest

        There will not be a reward card. But you can print a list of coupons that you clipped from the site.

    • G.Stew

      No, I mostly likely wouldn’t.  I don’t really love the kroger ecoupons but I do use them occasionally when they have special coupons.

    • tori729

      Why can’t they just link the Upromise card with Savingstar and use it that way? That would work for me!

    • Taranomics.com

      I live in Tampa and I saw this article.  I think they are actually testing them in Lakeland, where the Publix corporate offices are located (between Tampa and Orlando.) I am excited to hear that this is a possiblitly, though I wondered how this was going to work with their promise to never have rewards cards like the other stores have.

      • Guest

        The ecoupons will not be on a rewards card. This is all web based. There will be a website where you create an account and clip your coupons, then when you check out you will be able to enter your phone number on the pin pad or have the cashier enter your phone number and then the coupons will be electronically retrieved and applied to your order. 

    • Tcstafford

      I would LOVE this!!  I have a hard time keeping up with clipping coupons and sorting them, etc., and would LOVE to just know they are on the card, I’m using the right ones, and I don’t have to worry about my kids ever misplacing them!

    • Debra

      The only thing I don’t like is that ecoupons don’t double at Kroger… will this be the same at Publix? And will they still accept paper coupons?

      • Guest

        Yes, Publix ecoupons will NOT double. Yes, Publix will still accept paper coupons.

    • Debra

      For those who can’t remember what Kroger ecoupons you have loaded, they have an app for that. Kroger app. At least for android. 

    • Brenda

      Finally!! Publix is my favorite grocery store to shop, they are finally catching up with the electronic age!!

    • Fairyphotographer

      Heck yes I would!!!!

    • mrsmadayar

      I wonder if this would finally open the door for us being able to use the Saving Star coupons?

    • Glo_Bug

      Saves me from cutting and printing…. YES I would.

    • SchoonCR

      I hope they don’t!  Would probably mean the end of stacking store and paper coupons!  If that happens, Publix just becomes a much more expensive, but pretty to look at, Kroger.

      • A Publix Employee. :-)

        You will still be able to stack coupons as these digital coupons will be manufacturer coupons, so you will still be able to apply store/competitor coupons to your order.  This is intended to just be another way to provide customers with coupons. Publix will still accept paper manufacturer coupons and paper store coupons.  

    • Michelle

      Most likely not.  Nowadays I honestly don’t have the time to get on the computer and chip away at my grocery list savings during the week, I go on here for a few hours just before I shop on a Saturday or Sunday AM.  I don’t like the wait time between loading and using for Kroger and have had issues with things not being available an hour after loading. No problems with paper coupons!  Then I’ve also had issues with coupons not coming off that have been on there at least 24hours.  And don’t even get me started on stacking.  The fact that these don’t double are actually probably my biggest gripe, so if Publix goes the way of ecoupons and uses the same policy of no doubling, then it absolutely would not go that route.

    • Kcroxburycoupon

      I would use it….would be easier and save time!

      But I hope & pray that it would not be the end of being able to stack coupons!

      • A Publix Employee. :-)

        You will still be able to stack coupons as these digital coupons will be manufacturer coupons, so you will still be able to apply store/competitor coupons to your order.  

        • GUEST

          If I understand what you said you would not be able to use a Mfg. paper coupon with your ecoupons? That would not go over well in my market since our current stores allow use of a mfg. coupons and their ecoupons on the same item and the paper mfg. coupon doubles. If you disallow use of mfg. coupon and an ecoupon on the same item since they would both be considered mfg. coupons that would be a step backward for us especially if you don’t double the ecoupons. Some of our stores do accept competitor coupons but do not double the competitor coupons so being able to use a competitor coupon and an ecoupon would still be a step back. Right now we’re able to use a competitor coupon, a mfg. coupon that doubles and an ecoupon all on the same item at some of our stores. I was looking forward to Publix coming to our market but now I’m not sure as it doesn’t seem your coupon policy is a liberal as what we’re used to here.

          • GUEST

            Another thing in our area coupons are doubled up to $.99 and we regularly have Triple events on coupons up to $.99 and SuperDouble doubling coupons with value up to $1.98 and can still also use the ecoupons.

    • Marjorie

      No I would not use it.  That is why I seldom go to Kroger or Harris Teeter.  Guess I would just go to Wal Mart.

    • Whitney Jones87

      Only if it works like Bi-Lo and not like Kroger!

    • Tnjcent

      Folks, I have been couponing  for 30 yrs plus and this is just a ploy to ruin the consumers edge over the current system. They will eventually stop us from using paper coup. They will eventually stop doubling coup. in areas they have taken over…example….Middle Tn. I do not like this at all. I have heard that they plan to stop doubling coupons here. This is the way they will take over the market here. Hey Publix, I really like you but will quit you in a heartbeat if I have to…hey Aldi, UGO and Save a Lot…I will honor your set ways and your “No gimmick” way of doing business!

    • Outsidemom5

      I don’t think that i would like this.  I work at a computer everyday and my time spent cutting and sorting coupons is relaxing. i go to the store on wednesday morning before the crowds on my way to work.  i see also of elderly people in the store in north augusta sc at that time.  they seem to enjoy there shopping with coupons.  i know things are going digital but i dont think the elderly would like this either.

    • Outsidemom5

      I don’t think that i would like this.  I work at a computer everyday and my time spent cutting and sorting coupons is relaxing. i go to the store on wednesday morning before the crowds on my way to work.  i see also of elderly people in the store in north augusta sc at that time.  they seem to enjoy there shopping with coupons.  i know things are going digital but i dont think the elderly would like this either.

    • Jodeka05

      no thanks, publix keep things the way they are! Your the last good store without a dumb card on my keychain.

    • Rk

      boooooooooooooooooooooooo!!

    • Rk

      boooooooooooooooooooooooo!!

    • DJ

      I’m not a fan of ecoupons.  I’ve found that Kroger does not double ecoupons (50 cents or less) and you cannot stack e & paper, at least not in my area (Metro Atlanta).

    • I would only use Publix ecoupons if I could stack them with a manufacturer coupon. 

      When Kroger stopped allowing us to stack ecoupons & manufacturer coupons, I stopped shopping there as much. 

      Now I shop almost exclusively at Publix because of their coupon policy. 

    • Crose_tpa

      I would absolutely use it!

    • Pamiam

      I quit going to Kroger.  I exclusively shop Publix now.  If they do this you will not be able to go in different days & purchase on sale products or stack coupons, etc.  The last good store going away making it harder & harder to save money.  We all need to start farming again & swapping food apparently.  

      If everyone stood up & said NO, they would not change their policy. Just ask Citibank and there debacle over charging a fee for a debit card.

    • Kwhlion1961

      no

    • Carrieluvsgreg

       I am fortunate enough to live near Publix and Harris Teeter.  I don’t know how Kroger works, but at HT you can “stack” paper coupons with the eVic coupons.  That is how I score tons of free products.  The eCoupons do not double, but if the manufacture’s coupon is less than .99, it will.  If Publix offered a program that worked the same way, I would certainly use it, free is good!

    • ginger

      no, no, no