See I told you, this would help!
- SC = Store Coupon
- MC = Manufacturer Coupon
- SS = Smart Source
- RP = Red Plum
- PG = Proctor and Gamble
- WYB = When You Buy
- B1G1 = Buy One Get One Free
- .75/1 = 75 cents off one item
- .75/3 = 75 cents off three items
- EXP = Expiration Date
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The big news today in the Southeast grocery world is that Bi-Lo has bought out Winn-Dixie. According to the Bi-Lo Press Release the two companies are merging, but Winn-Dixie will become a privately owned subsidiary of Bi-Lo.
The release also said “the companies will continue to operate under the Bi-Lo and Winn-Dixie banners that their customers have come to trust.”
The merger will take anywhere from 60 to 120 days to be completed. So we won’t be seeing any changes for at least two months. Also, Bi-Lo does not expect any store closure as a result of this deal.
To me, the ad format of each store is similar (lots of Buy One Get Ones, Meal Deals, Fuel Perks etc.) so even if they combined it wouldn’t be a huge change for shoppers. What I’m more surprised about is that Bi-Lo was recently restructuring to avoid bankruptcy, so I wasn’t expecting them to be buying up other large grocery chains!
What are your thoughts on the merger?
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