Welcome to Southern Savers, where finding deals and steals is simple and rewarding!

See I told you, this would help!

Coupon Abbreviations
  • SC = Store Coupon
  • MC = Manufacturer Coupon
  • SS = Smart Source
  • RP = Red Plum
  • PG = Proctor and Gamble
Coupon Terms
  • WYB = When You Buy
  • B1G1 = Buy One Get One Free
  • .75/1 = 75 cents off one item
  • .75/3 = 75 cents off three items
  • EXP = Expiration Date

Going Nuts? I can help you understand coupon terms and abbreviations

This post may contain affiliate links. Read our disclosure here.

A few years ago I stumbled upon a deal for leather work gloves at an incredible price around the holidays, and ever since then I’ve had a special attachment to Wilsons Leather and the deals they run.

Wilsons Leather constantly brings us awesome deals on beautiful outerwear and accessories on their website.   You may not think that you should be thinking about leather products right now since you don’t need any new outerwear for summertime.  But they actually have some great prices coming out of winter and they have bags and accessories, too!

When we decided to bring you a giveaway, Wilson’s Leather offered to send me a product to try out and review. I searched for a long time, and finally settled on a present for my husband with a new messenger bag.  He has been carrying around a camping bag as a work bag and it was time to move up.  The new bag looks awesome, and probably not as important but it smells great too.  There is something about that new leather smell.  It’s a simple bag, but works for what he needs and helps him look more professional.

If you have anything on your wish list, Wilsons Leather has a discount code especially for Southern Savers readers.  Use the code SOUTHERNSAVERS from now until March 31st to receive $20 off your order of $100 or more.  This is even good on the 60% off clearance deals!!  You could get the coat above reg. $350 for $84 shipped!

They also offer free 2-day shipping through ShopRunner.

The Giveaway:

One Southern Savers reader will win a $100 Gift Certificate to Wilsons Leather.

To Enter:

In a comment below, tell me the most important feature to you in outerwear: style, comfort, warmth, or price.

    • Candy

      Most importantly is warmth.

    • Franc3ssita


    • Jgunter742


    • Cneraw

      shoes!!! who wants to do anything when their feet hurt

      • Cneraw

         so that would be comfort

    • Donna

      These days it has to be price.

    • Always_3xa_lady

      would be all of the above but most importantly price

    • Leilapearcy

      Comfort…hate wearing a coat that doesn’t allow any movement!!

    • Jaymee024

      my most important would be comfort

    • Heather

      Price is the first factor with anything I purchase.  Style would be a close second though!

    • Holly

      Style & Price both are SUPER important to me when choosing outerwear!

    • Kelley

      Comfort, definitely!

    • Cindy

      A classic style is most important, then you can wear for years.

    • Shannonbookmiller

      Price, of course!! :)  Then comes comfort and style!!

    • Shanda


    • Wlshipley

      Warmth & comfort

    • Lauryann

      I’ve worn my leather jacket over 10 years and it still looks good!  I say durability.

    • Chelsea

      Price is the most important feature to me.

    • Christied79

      1st – price 2nd – comfort

    • Ajawee83

      Durability. It’s got to last. 

    • Susan

      Price–most definitely!

    • Hemlockhoneybun2005

      Warmth and price are equally important to me.

    • Barb

      Price of course, but it has to be durable because I expect a coat to last for years.

    • Curt_PA

      Price for sure!

    • Stickrn3

      price and fit!

    • Bjessa

      All are important but if the price isn’t right then I’m not buying

    • katkoupon

      Price is the most important for me, followed closely by all the others.

    • heather

      Durable! If it lasts then it is worth a higher price to me.

    • Rachel

      Warmth and style. I live in ND so warmth stumps style on the really cold days.

    • buddybabs

      For me it’s a close tie between price and warmth

    • Connieb03

      Price, followed closely by warmth!

    • melissacholliday

      Warmth and comfort and price. :-)

    • snowdogmom


    • Lu

      Warmth would be the most important to me.

    • Interstatej18

      Warmth and price for me!

    • KaraFos


    • Angiepope68

      I guess I would have to say price,

    • Patrice

      Comfort . . . but if I am going to pay a lot durability is important too!

    • donna


    • andi330

      The most important thing to me in outerwear is comfort!

    • Tinatrancoso

      It’s a tough choice for me!  I’m gonna say style.  Even if something’s a great price, if it doesn’t look good, I’m not gonna wear it.

    • Perthhomeschool

      Most definitely warmth.

    • Anita

      It would have to be all of the above.  style, comfort, warmth, and price.

    • Mrs. Purse

      Since it doesn’t really get too cold here in GA, I have to say style is most important. Now, if I lived up north, I’d wear anything to keep warm.

    • Lucy


    • Definitely like something stylish!

    • Christy

      Style is most important to me. When browsing for outerwear, I first look for something that I fall in love with visuallly…then on to check the rest of the features out. And when I find that perfect style, it’s something I wear until it’s worn out.

    • Ree

      Style is most important for me!  But finding something that looks good, comfy, warm, and at a good price is not hard.

    • I like a neutral color so its’ versatile!

    • Danmitch1

      Price, always!!

    • M

      I like something that can carry through a season, love a timeless piece!

    • Elizabeth M.

      Price! Then Warmth…

    • Lorelei

      Style is most important because you can always layer underneath to match the climate.  Love Wilsons Leather!

    • Christina S

      Warmth is the most important to me. With my health issues, keeping warm is a huge struggle for me.

    • Bkd154


    • dreamer9109

      I am mom to a six month old….its all about being comfortable and cheap with hopefully still a little style left in there…well, as much style as you can have before your spit up on!

    • Janna

      Style is most important to me. I love Wilson’s Leather- 

    • Annaksteele

      definitely warmth. I am always cold!

    • ehatch

      Comfort then warmth for me.

    • Sandy

      Warmth when it comes to a coat!

    • Cindy

      For me, the most important feature in leather outerwear is comfort in fit and quality of leather and flexibility to go from casual outings to evening wear for a nice dinner.

    • Cherie Bates

      Style and price. I love the look of leather. Thanks for the giveaway!

    • warmth

    • Noblue39

      comfort and price 

    • Mesanderlin

      Style is important : )

    • Rebeccaclark

      It’s a tie between fit and price for me!

    • CouponLoide

      I like my outerwear to be cute, cost-effective, and functional!

    • Ollygb

      comfort, because if it aint comfy, you aint gonna wear it.

    • Liz

      In Georgia, warmth isn’t too important, so I go for style. I splurged on a classy trench last year because my husband loved the look… and it’s been 100% worth it.

    • Lydia D.

      Style!  image is important if I’m stepping out of my door, so always looking my best is far more important than temporary comfort or warmth.  Price is important too, but I firmly believe in you get what you pay for, so…. Style it is!!

    • style, comfort, warmth, AND price

    • Natasha B.

      Style and comfort, you have to like what you wear and be comfortable in it, even if it costs a little extra.

    • Kathy

      Style, then price!

    • valerie h

      I live in the South so warmth isn’t as important as price and style

    • Bamagurlqt07

      Wow that’s tough! Being a recent college graduate who is applying for medical school I have to ultimately value price as my most important criteria.. However warmth, comfort, and style are also very close runner ups!! :)

    • Laura G

      Being from upstate NY, I have always LOVED Wilson’s jackets for the winter. Warmth and style combined are definitely most important for me. I absolutely love the leather coats with the faux fur from Wilsons. The jacket I have there is still the same one I had in highschool (over 10 years ago!). It would be awesome to win the giveaway, i’d definitely say it’s time for me to buy a new coat! LOL

    • Brandiu

      Comfort is definitely the most important to me!

    • Melissam0202

      I’m a bit vain–style!!

    • Niptuckjenny

      Style and price. :)

    • Riedler13

      Price is first and style would be second.

    • Valerie B.

      A combination of all of them, but I guess style matters most to me because when I look great in an outfit, I’m a lot more confident!! :)

    • Emily B.


    • Sherri

      Comfort and price are the most important to me. Living in Florida, warmth is not such an important factor, usually.

    • Style!  If you don’t like it you won’t wear it anyway :)

    • Penny A.

      I like a cute and comfortable coat.

    • VP22

      Price is definitely number 1

    • Esyke623

      Warmth!  I try to keep our heating costs down, so warm clothes are so cozy!

    • Dchef2007

      Comfort and price are important. I don’t have a lot of money to spend on clothes. I want something that I can wear and not have to adjust all the time. I want to be able to wear it for long periods of time and just love it. It also has to keep me warm.

    • tjmerriman

      i’d say style is number one but the price is a VERY close 2nd… that’s why i am such a fan of wilsons!

    • Katiea813

      I would definetly same comfort is #1!

    • Jesicag1

      I love a comfort, warmth and good price outerwear but most important for me is feel comfortable and stylish.

    • Leslies2811

      Being from Florida makes it hard to layer up when your most comfortable in shorts and flip flops so I would say comfort is important. I don’t want to look or feel like “Stay Puft”. :)

    • HeatherLeann27

      Style AND comfort! You have to feel comfortable and confident to really like wearing something,especially if you’re going to be wearing it a lot.

    • Stacey

      Style is the most important to me :)

    • Alyson

      Style of course!

    • Erica47


    • Shissler

      They’re all important — and Wilson’s has them all. Did I mention how much I’d like to win?

    • b j

      the main feature is warmth.  i’m outdoors in the woods on occasion, and you don’t want to be cold!

    • Leeandlorip

      Style and Price have to share my spot for #1  – I want it to look great, but it makes me feel great to get a deal.  I bought a leather jacket from Wilson’s about 5 years ago –  classic style, still looks great, love it!

    • Susan

      All are important, but without a good price, it’s not gonna be mine!  : )

    • Courtney Summerlin

      Price for me!!

    • Thathardygirl


    • Sonja

      Right now it’s price. When I have extra to spend, it’s style. When it’s freezing, I don’t give a hoot…it’s warmth. Above all else, it’s comfort. :O)

    • Absolutely warmth but it helps if it is comfortable!

    • Savanna

      Warmth…however, durability and quality construction are also high on the list.

    • Brit Hoffman

      I go for style–it seems like the truly warm outerwear is never that cute, but I love the coat you have pictured above!


      Warmth is the most important for me when it comes to outer ware

    • Mrscsmith51007

      I once bought a “cute” jacket for a trip to Gatlinburg, TN. The price was right for my wallet too. After being stranded at the bottom of the mountain with 4 inches of snow and walking a two hour hike up the mountain to our cabin, I decided that cute and cheap are NOT the best qualities in outerwear. I would rather pay a little more money and still get a comfortable, stylish, and warm coat.

    • Daphne

      I would love to say comfort, warmth, and price but of course it is style.  I don’t even look at the item unless the style catches my eye first.

    • Asilva022290

      Quality, warmth, weather proof, style, resonable price for good quality material.

    • teresa mueller

      comfort is the most important to me.

    • Amy

      Price and Style are the most important.  If it fits amazingly and is the right price, it’s for me.

    • Surfsidesue1

      Combination of style and function.

    • Amy Scott-Lundy

      I’d love to win! I’m very cold natured and travel sometimes, so warmth is definitely a big feature for me when buying a coat.

      Amy Lauren

    • Ktandbmoore

      Hi Jenny! :)  Price is the most important to me because I buy goods my family will use seasons/years in advance and organize them in bins in a spare closet.  The goal is to never be in a position where I “HAVE” to buy something because we need it right then.  Obviously I can’t do this all the time, but I always shop sales/clearance, shop in the off season, use coupons, have a small stockpile, and try to keep a healthy balance of time spent on this with all of my duties as a wife and mother.  When I take this approach I feel as though I am being the best steward of the money we have.  I love American-made products and appreciate quality in what I buy.  I would love to win this!  Thank you Jenny :)

    • Lorap7

      warmth and style but warmth first

    • Warmth for sure! Comfort, style and price follow the warmth. Another feature would be if the coat offered accessories… IE an extra insert or removable warmth insert to be able to use the jacket more often. Good luck with the winner!!

    • Lmayhew48

      At my age , comfort is most important!

    • Catherine Sherrill

      Style is number one for me. Warmth would have been my number one but I live in Florida, so it’s warm here all year round!

    • guest

      Price and Style.  (I know you asked for just one, but i couldn’t help!).

    • SARAH


    • Kourtney

      Style!!  Warmth would be my next one, but I will wear a cute coat over a warm ugly coat :)

    • M_lee55

      Most important feature for me is comfort. You got to be able to move around freely or you will be like the little brother on A Christmas Story.

    • Robbi

      Im all about being comfy, I can’t deal with a coat that will not let me move.

    • Wooabm26

      warmth followed closely by comfort!

    • Lstone146


    • Jtbrown0619

      #1 would have to be warmth…then of course, STYLE!!!

    • Judy

      Comfort of course, but I agree with you, leather smells nice and lasts forever. 

    • a warm coat is essential for the winter, style is my 2nd option.

    • Coupons4meandkids

      comfort and style.

    • Linwiseman

      Definitely price, then warmth and comfort………oh and color.

    • Rachel


    • Ashrbek

      Comfort and warmth !!

    • Gamecockgirl

      Warmth is very importnat because I am cold natured.

    • Amazonwoman33

      All of the above is important.  At Wilson’s I have found style, comfort, warmth, and a good price.  Why pick only one when you can have all four :o)…

    • style, does’t get to cold down here 

    • melody

       warmth to me because I am always cold, but style to my husband because he would rather that I look nice :)  

    • Grayzson

      Price.  Jobs are too scarce in this economy now, so price becomes the most important feature.

    • Loribhada

      Style … at a good price …. always looking for that one.

    • Amielaventhall

      Style is number one for me…. sometime you have to sacrifice for fashion LOL

    • Nancydixon6

      Comfort since it covers them all! Being warm is comfort, having a great price makes you comfortable spending it and of course being stylish makes you comfortable wearing it.

    • Kcroxburycoupon

      Comfort…If it is not comfortable I won’t wear it!

    • twinmommie

      Comfort most definitely!  If you feel comfortable, you feel confident, then you exude your own style!

    • JillianBrooke

      Warmth!! I get cold very easily, and a nice cozy jacket makes a big difference! 

    • heaya

      I’ll say comfort. If a jacket looks good but doesn’t fit correctly, how often will you wear it whenever you are doing every day outings? (I think another option that should be added is utility!)

    • Gblanks

      Warmth. Once you get where you’re going it comes off anyway!

    • I would say a balance between style and price!

    • LindaAnne

      Let’s see…style, comfort, warmth or price…yes!  I pick all four.  The perfect coat is a balance of all four. 

    • Joshlin

      I would put warmth first! I am one of those people that stay cold!!!  Of coures I’m not going to wear a big puffy trash bag though. I’ll give up a little warmth for comport and style, but not much! Price is also a big thing for me. Since I don’t have much money and all. LOL! An old warm coat is better than a coat I can’t pay for!

    • Patricia elalem

      all of them, but especially style!

    • jajc1

      Price is important to all of us, but I also like for a garment to look GREAT!

    • Christine

      all of them, but style & fit are most important, b/c I’m hard to fit for jackets – small shoulders, big bust.  It needs to be cut well.

    • Ethemyakka

      I have to say comfort and style. I must admit if I’m not comfortable with how I look in something or how I feel then I won’t ever wear it. So definitely something comfortable and stylish. Not to mention the smell of leather…  :)

    • Maria

      The most important feature for me with outerwear is warmth.  Whether a large down jacket where I cannot put my arms down, or a short leather jacket like the one I would purchase if I win, I have to be warm!

    • gfawga

      Comfort followed closely by style! There’s nothing like a lovely soft leather that keeps the chill out while tayloring neatly to your body shape, as a plus size woman I don’t want a bulky padded “anything” added anywhere to my frame, and I want it cute enough that we BOTH get compliments when I wear it!

    • Sherilturner

      I like different looking style and Wilsons really has some super cute coats!

    • Gail


    • Ljtsims

      Comfort!  If it’s not comfortable then style and price don’t matter because I won’t wear it.

    • heather s


    • Kat

      Comfort combined with style

    • Christine S.

      While style is important, my tendency to feel chilly makes warmth the biggest priority for me

    • Rebecca Olson

      Can it be a combination of all the above? If I could only choose one I would have to say comfort, but all are important to me!

    • Adrienne Z

      I’d have to say the most important feature to me is warmth. I live in cleveland, OH and it gets cold here more days than it is warm and if the outwear keeps me warm, then I’m automatically comfortable and it would be worth the price.

    • Rebecca

      Comfort is the most important quality in outerware, especially when you are wearing it for extended periods.

    • anna

      A great price always makes it more comfortable!  But when it comes to outerwear I prefer less bulk and with maximum warmth and durability!

    • Terri

      In winter, it’s warmth.  In summer it’s style.  Sorry, but I just HATE being cold!!!

    • Trishlynnsully

      Style was always my favorite but as of the last few months, I am a stay at home mom so price is definitely top on the list too.

    • Htaylor32

      To be a classy,well-dressed but practical lady, all four features play a role in choosing outerwear! I’ve never had a pea coat, but I sure would love to have a nice one for the downtown Charleston strolls!

    • ahill7777

      Style has to be something I can wear year after year.  :)

    • I have always preferred Style. However
      after being un-employed for a bit, 
      Price does factor in as well.
      You can also be Stylish and have Comfort and Warmth!!

    • nancycrom

      Price, but if it isn’t a style I like, I wouldn’t wear it if it was $1

    • Personally, the most important feature in outerwear is style & warmth.  Since fashion is always changing, I prefer a style that will never fade but something that I could wear year after year.  I also need warmth especially for outerwear because that’s the purpose, right?

    • Nadineyathali

      I prefer style, then price! If I want to be warm then its LandsEnd Down Jacket all the way!

    • Kathleen

      warmth, then price!

    • Melanie Turner

      Warmth and price almost tie. Style is a bonus. :0)

    • Amanda Johnson

      Comfort and style almost tie, it doesn’t matter how cheap it is, if it doesn’t look and feel good, then I won’t wear it!

    • Alcy01

      Price is the first thing I look at, but I shop around till I find something I like the looks of too!

    • Sally

      Comfort and the ability to “layer”…nothing too bulky or too flimsy!

    • Bbep1


    • Devanechristina

      Price is what I look at first but then the style must be right!

    • Christi

      Price is most important, but style is a close second

    • Frugalmom22boys

      I’d say that comfort and price would tie, as the most important features for my outerwear.  Comfort is a MUST…but a reasonable price would also be a MUST for this frugal girl :).

    • Megan

      I am all about warmth!

    • Kristina

      I really dislike being cold, so I’ll go with warmth.

    • Wendi

      Style is most important to me, but the price has to be reasonable also.

    • CathyH

      I like style! Warmth is important too but can always dress in layers. 

    • Jkbarker

      I have to be comfortable in my outerwear, but style is definitely important too.

    • Amanda

      I detest cold weather so I say warmth

    • Kathy M.

      Price then style. Love a great deal on a piece of stylish outwear.

    • MichelleOU

      Stylish, comfortable outerwear at a good price!

    • Celie


    • Kteacher1980

      Style…with price a close second

    • Nowork29

      I look for style, and comfort combined.  Soft leather with great detailing is what I look for.  Who wants to fight a leather belt or collar that wont bend or move WITH you?

    • Nikki


    • sandra

      I would like for it to be warm because I am always cold but it must look good too!

    • Lissa

      Comfort! Hauling two kids back and forth to the store, I have to be able to move around easily. But it is a good bonus to be stylish too (:

    •  comfort

    • Lorayne Gothard

      Honestly I would have to say stye beats out everything else. It would be nice to have the whole package!!

    • Michele

      All of the mentioned features are important, but I’m not going to buy it unless it’s the right price!

    • Stephanie

      I’m definitely looking for warmth!

    • MommyOf1

      All are important; however, style is important to me!  It has to look nice!

    • Cook2679

      All are very important but it has to be stylish!

    • Sandy

      I definetely want it to be stylish, but it has to be in my price range.

    • Sherriem810

      Living on a budget, I’d have to say price. I have the same coat I bought on clearance from County Seat for over 10 years now! It would have to be a super price for me to by a new one… 

    • Andiemcdougal

      Style because I want it to be classic enough to wear for many years without it going out of style

    • Lwatts17


    • Guineverantha

      Equal parts price and style.

    • heather

      comfort and price

    • patti

      Price and comfort are very important

    • Sandy565

      I love comfort!! Price is a close second!!

    • Kari

      Comfort – no doubt!!!

    • Cyrrehs

      I would like it to be warm, comfortable and affordable!!!

    • Tanyalulu

      Warmth and affordable!

    • Emily E

      I go with style and comfort when looking for a coat.

    • Kamelson

      Style… price kinda helps though :)

    • Jfmosley

      Price! I look for comfort though, and also style, but the price has to be right!

    • Savinglexi


    • I am most interested in price and style.  I have been looking for a leather coat for the last 2 yrs. Thanks.

    • Murphy0210


    • Jennifer

      I am all about the comfort!

    • Thekid

      Honestly it is how it fits on me when I am in my car. I have a few coats that I hate to wear because they drive me crazy when I am driving!!!

    • lil A’s mom

      probably price, but a lot of style too!

    • Mmbrush08


    • Eleana


    • Reneebc21

      I guess if I HAVE to only pick ONE (this is hard lol) I’d pick style!

    • Tarac98


    • I love Wilson’s Leather… but my sister is obsessed! Price is always important, but only if it fits the style!

    • Thomas

      Comfort by far.

    • No Landi

      Price and style!

    • Bethany McDonnell


    • Msstoneguardians


    • Roxanne

      comfort and price tie at number one!

    • Msquire80


    • Live4eternity

      Price first! Then style, closely followed by comfort. :-)

    • Elena V

      Warmth. I can accessorize the ugliest coat and make it look vintage-chic.

    • Cortney

      Price first but style is a close second!

    • Emertice

      They are ALL important!  Fortunately, Wilson’s provides that.

    • Heather W

      Warmth is number one for me!

    • BreeZ

      Comfort! Will always wear something that is comfy!

    • Jennifer Van Dahm

      Price is most important to me!

    • mamabird


    • Stephbranch

      Style of course! 

    • Amanda Kanode

      I have to say style is most important to me…sounds crazy but I don’t like to wear what everyone else is wearing. I like to simply be me.  I’ll save up for a more expensive item, I can add layers for warmth, and I won’t be wearing outwear all day long so comfort isn’t a huge issue either.

    • amanda

      All 4 are very important, but price is a big deal. I would never spend a large amount of money on a coat just because its in style!

    • Beth


    • Noel

      Warmth is number one, but comfort and price aren’t too far behind :)

    • Tricia

      I gotta go with style, price, and comfort, in that order. Since I live in Tallahassee, warmth isn’t that big a deal – most of the time, no matter how cold it starts out, it’ll be up close to 70 by the end of the day!

    • Linmjone

      Price is the first but it is only worth it if the style is there

    • sue

      Warmth first then price and style.

    • Katrina E

      While my comfort is very important…sometimes my price has to override that idea.

    • Kmccormack

      I too am interested in savings but a great style sometimes over rules price.

    • Kristen

      I would say a balance between price and warmth!

    • Melissa

      Price and comfort

    • Cori C

      Wow – that’s a hard one. I like a little of all four!

    • Jennifer

      I look at price first “to narrow the playing field” and then weigh the other features.

    • Ac4mail

      Price first, and then it has to be well made, durable, comfortable, and a complementary style.  Would LOVE a new leather blazer! Am coloring the worn edges of current blazer w/a marker.
      Thanks for offering this give-away!

    • Sue H

      comfort its the big one for me

    • Teresa

      Since I live in Florida and it doesn’t get really cold here, I think the most important factor is style.  However, if I get the chance to travel to NYC during the winter, the most important factor is definitely WARMTH!  Hope I win!

    • Hrifkin

      Since I live in the south I can go for style…

    • Pat

      A classic style is always going to be “in” so I would say that buying a good classic style and it will last you many many years…its a good way to save money too since you don’t have to keep buying what goes in and out of style from year to year.  You can’t go wrong with trenches or pea coats! :-)

    • Allisonking77

      Warmth and price are most important

    • Laydeekaya

      Warmth! I love shopping at Wilsons Leather in Williamsburg! I always get my jackets, and gloves from there! excellent quality and they always have great deals!

    • Denise

      style…. this mom of 2 little ones needs some style back :)

    • Tracey

      Probably comfort but it must be stylish too

    • Angela

      Its all important! Style, warmth, comfort,and price. Wilsons Leather provides it all!!!

    • S_probus

      Warmth!! I’m small and freeze in the winter time.  I bought my last leather jacket from Wilson’s Leather before the closed ; (  Love their products!

    • Sarah

      Style is definitely most important!

    • Wendy

      It is ALL important…but for my situation right now, I would have to go with price.  With Wilson’s Leather, you KNOW the quality is there.

    • Sandi

      Comfort is very important to me. Thanks for the awesome giveaway.

    • Alyceb68

      Warmth has to be the most important thing to me in outerwear. Just the thought of snuggling in a coat that’s warm makes me feel warm all over!

    • Adrienne25_

      It’s great to look nice but comfort is at the top of my list. I love to feel cozy and warm!

    • Nicole

      Being the New Yorker that I am and now living in Georgia =0), keeping warm and looking cute while doing it is a must..=0) I love color coordinating my coats with the outfit that I am wearing for the day, I believe a coat is as important as the shoes that we wear, it makes a statement and tells a story all at the same time!

    • Lilianita

      Price but also comfort…Thanks!

    • Ruth

      Price and warmth…but I like it to be cute too!!  :-)

    • Terry

      I look for a coat that I can wear for more than one season. I also look at prices and comfort.

    • Deanna

      I usually go for cheap, but some styles are just worth paying extra for!

    • sports mom

      Comfort….but the price makes the final decision.

    • Heather

      Warmth.I am a teacher and spend my mornings outside monitoring children. So, warmth (with a professional feel) is my style!

    • Vogue01

      style is the most important

    • Sben08

      I am all about the warmth, but it’s gotta look great, too!!

    • Glredeker


    • Tlwoodbury

      I’d like to be able to say style is most important,  but since I am always cold,  I have to settle for warmth.

    • Jennifersanchezobama


    • lee

      Warmth then price.

    • casey

      I would have to go with comfort. In which, comfort could mean all of the above (comfortable with the price, style, warmth, etc.). I love a nice leather coat, but if I can’t move (some leather, if not sized right, feels really tight) then what’s the point of “looking good”, because you can only look as good as you feel!! :)

    • jadefox

      I would go for style. I love dressing up so a stylish jacket could provide both style and warmth.

    • Frances Brasley


    • Shebella30

      I look at price first, then search for the style and comfort I like.

    •  Durability

    • Mel327

      I’m thinking leather!

    • Heather3005

      price!!!! But the others are a close 2nd and 3rd!!!

    • Meachummom

      PRICE and then COMFORT!  I still have my Wilson’s leather jacket from over 15 years ago!

    • darlene

      I would say price, comfort and style.

    • Pinkholley

      It has to be gloves. My hands stay cold all the time. The gloves has to look good as well as keep me warm.

    • Suz_Glo

      I think comfort is the most important feature with style running a close second.

    • Cheryl

      I love Wilson Leather, but can not afford to do much shopping there. Soft leather is awesome! 

    • Melsmayhem

      The most important in outerwear is comfort and value; it has to be worth the money, not just cheap. I hate having a great price on something that falls apart but it is such a deal to find a good price on great products that fit!

    • Saraarwen

      The perfect outerwear should strike a balance between great style, comfort, durability and value! 

    • CindyB

      Comfort is my first consideration. If I’m not comfortable wearing it, it will soon be delegated to the back of the closet.

    • Heather


    • Tennille


    • Amy

      Comfort first and then of course price!

    • Donna


    • Manyfishes

      Price and comfort..

    • Lana

      Definately comfort.  I will not wear a coat the ‘bugs’ me!

    • KimmerG

      Warmth without being bulky is the number one quality I look for.

    • Qponmommaof1

      The most important feature to my outerwear is comfort.


      Most important feature is comfort.

    • Happymomc

      style and comfort

    • Jane

      The most important feature to me is style. I like a jacket/coat that looks fabulous. I live in the south so warmth is secondary.

    • Pollard1184

      Style comes first. If I don’t like the way it looks than I wont even look at the price (which comes in a close second).

    • Jalsutton

      Being a male I look for a classic style that I can wear for years since I am now 46 years old I am going for more classic styles for longevity and fewer items in the closet. I also want the best price possible.  Trying to reduce closet clutter makes getting ready easier with fewer options grab a shirt and
      khaki pants a nice leather coat and go.   

    • Qponmommaof1

      I just ordered a messenger bag for my husband.  Wilson’s own discount of 30% is far better than the promo code for Southern Savers.  Too bad we couldn’t combine the two.  Anyways. I got a great bag for $74.  happy anniversary, honey!

    • D. Parker

      Style! Gotta look good!

    • Cindy

      Comfort would be the most important feature for me!

    • Jea

      Warmth is great but comfort trumps .all else

    • Carolyn

      Warmth and quality- I want something that will hold up season to season.

    • Sarabeth

      Style. There’s nothing worse than a dated leather jacket… 

    • joy

      Love~Love~Love these products, thanks. Right now the most important quality for me is the price!

    • A Floyd

      I love leather products – warmth and price and the two most important. 

    • Leah W

      I love Wilson’s leather.  Price and style are very important to me.

    • Melody Force

      Price and warmth are my most important features

    • vickie

      Living in a cold climate warmth plus price are both important to me

    • Toolbelt78


    • Dawg4

      I think the style is priority #1.  Because even if the price is right, but the look is outdated, it won’t get worn.  Wilson’s leather has always been a great store for selection on real leather goods.

    • Bblynbolton

      I enjoy a coat that is warm but not heavy.  

    • Shawnfullcircle

      Good Price and Style

    • Jessica Edwards

      I jumped the gun and bought my hubby this coat before I saw the giveaway! http://bit.ly/zx9kNv

      Since I live in SC, I would say Price and Style are most important!

    • Steph4575

      comfort is definitely most important with a bit of style thrown in there as well!

    • Karen


    • Karen Merrills

      Comfort is first followed closely by style. Wilsons Leather has both!

    • Sherriadams65


    • Akumphrey

      Style and Warmth

    • Elizabeth

      Warm and comfy

    • SmileySweets

      Comfort. If I don’t feel comfortable, I don’t feel confident.

    • :D

      It’s not comfortable? Okay. It’s not stylish and reasonably priced? NOOOOOoooo. 

    • Coovertribe

      Style and price!  I have 4 kids, so price is definitely a factor, but
      style and warmth are important too!

    • Jennifer

      Hmm…it has to look good! And keep me warm too, of course!

    • JeninCarolina

      Comfort, because, for me, if I’m comfortable I’m warm enough, and if I’m comfortable I feel good about how I look. Hopefully, that also means I got a good price, too!  

    • Del

      OMG! Style, of course. LOL.

    • Camiele

      I value warmth from leather, feathers, and wool or cashmere in my coats.

    • keilah

      For a person who LOVES cold weather, I really hate wearing a coat.  But I guess I would say style and price are most important.

    • Kellamoon

      It would HAVE to be warmth!   I’m freezing if the tempatrure gets below 60 and because I work at a school, lovely bus duty is treacherous for me during the winter months. It could be the ugliest thing in the world.. as long as I’m warm I’m in a much better mood.

    • jjscu


    • trishden

      Hello, I would say quality is my number one feature next to style, comfort and warmth.  Thanks for a great giveaway!

    • amyr

      comfort — don’t need much warmth here in Florida!

    • Amelia

      Warmth is most important to me in outerwear, followed closely by comfort.  I’ve never understood why men (who always produce soooo much body heat) have such warm winter styles, while women are supposed to freeze in order to wear fashionable “winter” clothing. Me?  Bundle me up like an eskimo!

    • Pan_102

      Protection from the elements.

    • Dena

      COMFORT!! I can’t stand outer wear that is bulky, stiff or itchy. It must be soft and flexible.

    • April V

      Comfort & Warmth are most important to me!

    • Jill B

      I think warmth is important. great giveaway!

    • Losuna

      Style for me is most important then price. Warmth is not important, live in Florida..

    • CathyB*****y

      comfort and warmth are at the top of my list! warmth because no matter where you live, there are bound to be those chilly, rainy, days and nights… and of course for travel also. Wilson has incredible, durable outerwear and luggage, and handbags, wallets and more!
      Cathy B   pbprojecthope at yahoodotcom

    • Janice9

      Comfort and warmth, even though we’ve only had about 3 or 4 really cold days this winter in GA!!

    • Nonnie Mouse

      Price and comfort.

    • Constantleighone

      Style and comfort to me go hand in hand. You really can’t exchange one for the other.

    • I am always cold so warmth is a big factor!

    • Comfort is at the top of my list, but is followed very closely by price. If I paid a lot for something, I have a hard time being comfortable in it for fear I’ll ruin it. Then there’s the fact that I’m permanently broke…

    • I look for comfort and pockets with good lining!  Love Wilson’s Leather!!!!

    • Kimberly B.

      Warmth is probably the biggest feature for me. If it doesn’t keep me warm, I won’t wear it.

    • Griffster50

      For me, it’s a combination of all of the above. If it’s not at the right price, I won’t buy. That said, it  needs to be stylish and comfortable as well as offering protection from the elements outside.

    • jenks27

      First its style then comfort then warmth then price!

    • Bklyngirl25

      Style First, then price and comfort!

    • Childrensbooklover

      Comfort…. if it’s not comfortable, I won’t wear it no matter how stylish or what kind of deal I got it for!!!

    • Lora

      Totally agree it’s comfort 1st, style 2nd & price 3rd.

    • Natalie559


    • Style and comfort are pretty close for me. If it’s comfortable but doesn’t look cute, I’m not buying it! lol.

    • Emsmith8

      Warmth for sure!

    • Jennie

      Price is most important to me!

    • MEW

      Price is of utmost importance but I am willing to pay extra for a quality product that will last for years!  Comfort is also key!!!

    • Bellajade

      Most important for me is comfort.

    • Couponmaven

      Most definitely price and a close second is fit because I’m so short that it is challenging to find sleeves that don’t hang down to my toes.

    • Lynn


    • Pocohontaswhite


    • Aimee

      warmth is most important to me

    • JBYA

      I want all style, comfort, and warmth at the right price.

    • Tarashanko

      Price and style are most important to me.

    • I like comfort, warmth, and style

    • Rita

      Style makes it worthwhile.

    • Guest

      Price, of course.  :-)

    • tina

      Warmth, all the way!


    • Kathy2k10


    • Vittoria