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Coupon Abbreviations
  • SC = Store Coupon
  • MC = Manufacturer Coupon
  • SS = Smart Source
  • RMN = Retail Me Not
  • PG = Proctor and Gamble
Coupon Terms
  • WYB = When You Buy
  • B1G1 = Buy One Get One Free
  • .75/1 = 75 cents off one item
  • .75/3 = 75 cents off three items
  • EXP = Expiration Date

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7 Ways to Spot Fake Reviews

on 8.23.2026 at 10:40am
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Whether you’re buying things online or going to the store, most of us are checking out reviews online before we make purchases. And it may not even be purchases; it could be for restaurants or other services we’re shopping for. It’s wise to do your research ahead of time, but be careful you don’t get duped by fake reviews. Here are 7 ways to spot fake reviews!

7 Ways to Spot FAKE Reviews

Check for ‘Verified Purchase’

Reviews without a verified badge are far more likely to be fake or paid for. Trust verified buyers first.

Watch the Timing

A sudden burst of reviews all at once — especially for an older product — is a red flag for a coordinated fake review campaign.

Beware Vague, Gushing Language

Real reviews mention specific details. Fake ones use generic phrases and over-the-top enthusiasm that doesn’t sound like a real customer.

Check the Reviewer’s History

Click their profile. If they’ve only ever reviewed one product, or rated everything 5 stars, be skeptical.

All 5 Stars? Be Suspicious

Genuine products almost always have a mix of ratings. Zero criticism can mean reviews were bought or filtered.

Read 3 Star Reviews

No one ever pays for a 3-star review. The middle of the road folks probably had only honest things to say.

Look for Repeated Phrases

If multiple reviews use the same odd phrase or sentence structure, they may be written by the same person or bot network.

Do you have any other tips on how to spot fake reviews? Let us know in the comments!

Buying or researching a product online? Pay attention to these 7 ways to spot fake reviews so you don't end up with a low quality item.
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